Discover why top brands choose
Experro over Searchspring

A detailed comparison between Experro and Searchspring across value, features, and ROI

key advantages

Value Proposition Comparison


Manual-heavy optimizations Does not offer automated optimizations. Most adjustments—like synonyms, boosting, and rules—require manual input from merchandisers.	Agentic AI-driven automation Uses AI agents to monitor and optimize search experiences, automatically generating synonyms, adjusting relevancy, and discovering opportunities.
Basic insights Provides standard insights—top searches, conversion metrics, etc. but lacks deeper, AI-driven analytics and integrated A/B testing.	Powerful analytics & insights Offers granular first-party data capture, advanced dashboards, built-in A/B testing, and real-time optimization suggestions.
Keyword-based NLP Employs traditional NLP for keyword expansions; can struggle with queries phrased differently from product data.	GenAI-powered search Uses generative AI (LLMs) for real-time understanding of each query’s intent, reducing zero results and boosting relevancy for broad or nuanced shopper language.
Third-party tracking Relies on third-party scripts which can be blocked, causing data gaps and less accurate optimization.	First-party tracking Leverages first-party data collection, ensuring minimal blocking and richer insights into user behavior.
Standard personalization Basic collaborative and content-based filtering, plus some rule-based personalization.	Advanced personalization Combines collaborative, content-based, multi-model, and personalized preferences—powered by AI.
Basic dashboard with limited controls Offers a serviceable but sometimes “clunky” dashboard. Some advanced needs may require external tools or manual processes.	Intuitive, feature-rich dashboard Features a modern, intuitive dashboard with extensive merchandising controls, analytics, and integrated site content management.
Reactive support model Provides software and documentation, but success and performance is left largely to the merchant.	Success-as-a-Service Dedicated success team proactively drives growth and ROI with strategic support.
Standard SKU handling for B2B Handles basic SKU /part-number lookup well, though dimension normalization and tiered pricing often require extra setup.	Built for complex catalogs Out-of-the-box support for dimension normalization, advanced SKU matching, and group-based catalogs—particularly beneficial for B2B or complex product data.
No confirmed enterprise-grade certifications Committed to GDPR/CCPA compliance, but does not publicly confirm SOC2 Type 2 or HIPAA readiness.	Enterprise-grade security SOC2 Type 2 certified, HIPAA-aligned, and provides built-in privacy compliance tools, from consent management to data encryption.
Minimal conversational AI use Limited AI expansions; standard machine learning for IntelliSuggest, plus some early chatbot features.	Conversational commerce ready LLM-based chat assistance, generative AI catalog enrichment, and continuous expansions on advanced AI-driven experiences.

Manual-heavy optimizations

Does not offer automated optimizations. Most adjustments—like synonyms, boosting, and rules—require manual input from merchandisers.

Agentic AI-driven automation

Uses AI agents to monitor and optimize search experiences, automatically generating synonyms, adjusting relevancy, and discovering opportunities.

Basic insights

Provides standard insights—top searches, conversion metrics, etc. but lacks deeper, AI-driven analytics and integrated A/B testing.

Powerful analytics & insights

Offers granular first-party data capture, advanced dashboards, built-in A/B testing, and real-time optimization suggestions.

Keyword-based NLP

Employs traditional NLP for keyword expansions; can struggle with queries phrased differently from product data.

GenAI-powered search

Uses generative AI (LLMs) for real-time understanding of each query’s intent, reducing zero results and boosting relevancy for broad or nuanced shopper language.

Third-party tracking

Relies on third-party scripts which can be blocked, causing data gaps and less accurate optimization.

First-party tracking

Leverages first-party data collection, ensuring minimal blocking and richer insights into user behavior.

Standard personalization

Basic collaborative and content-based filtering, plus some rule-based personalization.

Advanced personalization

Combines collaborative, content-based, multi-model, and personalized preferences—powered by AI.

Basic dashboard with limited controls

Offers a serviceable but sometimes “clunky” dashboard. Some advanced needs may require external tools or manual processes.

Intuitive, feature-rich dashboard

Features a modern, intuitive dashboard with extensive merchandising controls, analytics, and integrated site content management.

Reactive support model

Provides software and documentation, but success and performance is left largely to the merchant.

Success-as-a-Service

Dedicated success team proactively drives growth and ROI with strategic support.

Standard SKU handling for B2B

Handles basic SKU /part-number lookup well, though dimension normalization and tiered pricing often require extra setup.

Built for complex catalogs

Out-of-the-box support for dimension normalization, advanced SKU matching, and group-based catalogs—particularly beneficial for B2B or complex product data.

No confirmed enterprise-grade certifications

Committed to GDPR/CCPA compliance, but does not publicly confirm SOC2 Type 2 or HIPAA readiness.

Enterprise-grade security

SOC2 Type 2 certified, HIPAA-aligned, and provides built-in privacy compliance tools, from consent management to data encryption.

Minimal conversational AI use

Limited AI expansions; standard machine learning for IntelliSuggest, plus some early chatbot features.

Conversational commerce ready

LLM-based chat assistance, generative AI catalog enrichment, and continuous expansions on advanced AI-driven experiences.

CAPABILITIES THAT DRIVE GROWTH

Feature Comparison

			ScoreCard
Multiple Languages			Experro Searchspring
Multiple Stores			Experro Searchspring
NLP Query Processing			Experro Searchspring
Real-time Context and Intent Detection			Experro Searchspring
Contextual Relevancy & Accuracy	High	Medium	Experro Searchspring
Automatic Zero & Low Result Optimization			Experro Searchspring
Automated Enrichments			Experro Searchspring
GenAl Catalog Enrichments			Experro Searchspring
Voice Search	Advanced	Basic	Experro Searchspring
Image Search	Advanced	Basic	Experro Searchspring
Visual Merchandising			Experro Searchspring
Product Recommendations	Advanced	Standard	Experro Searchspring
1-on-1 Personalization			Experro Searchspring
Al Opportunities			Experro Searchspring
Automated Optimizations			Experro Searchspring
B2B Search Features			Experro Searchspring
SKU Recognition			Experro Searchspring
Dimension Normalization			Experro Searchspring
Customer Groups			Experro Searchspring
Success-as-a-Service			Experro Searchspring
Customer Support			Experro Searchspring
First-party Tracking			Experro Searchspring
In-depth Analytics			Experro Searchspring
Enterprise Suitability	High	Limited	Experro Searchspring
SOC2 Type 2 and HIPPA Compliance		Not sure	Experro Searchspring

Experro beats Searchspring, hands down!

EXPERRO PROMISE

Discover why top brands choose
Experro over Searchspring

Value Proposition Comparison

Manual-heavy optimizations

Agentic AI-driven automation

Basic insights

Powerful analytics & insights

Keyword-based NLP

GenAI-powered search

Third-party tracking

First-party tracking

Standard personalization

Advanced personalization

Basic dashboard with limited controls

Intuitive, feature-rich dashboard

Reactive support model

Success-as-a-Service

Standard SKU handling for B2B

Built for complex catalogs

No confirmed enterprise-grade certifications

Enterprise-grade security

Minimal conversational AI use

Conversational commerce ready

Don’t just take our word for it—see it in action!

Feature Comparison

Experro beats Searchspring, hands down!

Let us prove Experro's ROI over Searchspring.

More than just a platform—A partnership
committed to your success.

Dedicated Success Manager

End-to-End Assistance

24/7 Support

Proactive Monitoring

Discover why top brands choose Experro over Searchspring

Value Proposition Comparison

Manual-heavy optimizations

Agentic AI-driven automation

Basic insights

Powerful analytics & insights

Keyword-based NLP

GenAI-powered search

Third-party tracking

First-party tracking

Standard personalization

Advanced personalization

Basic dashboard with limited controls

Intuitive, feature-rich dashboard

Reactive support model

Success-as-a-Service

Standard SKU handling for B2B

Built for complex catalogs

No confirmed enterprise-grade certifications

Enterprise-grade security

Minimal conversational AI use

Conversational commerce ready

Don’t just take our word for it—see it in action!

Feature Comparison

Experro beats Searchspring, hands down!

Let us prove Experro's ROI over Searchspring.

More than just a platform—A partnership committed to your success.

Dedicated Success Manager

End-to-End Assistance

24/7 Support

Proactive Monitoring

Discover why top brands choose
Experro over Searchspring

More than just a platform—A partnership
committed to your success.