Discover why top brands choose
Experro over Klevu
A detailed comparison between Experro and Klevu* across value, features, and ROI.
(*Klevu is now a division of Athos Commerce)
Our Recognitions
Discover why top brands choose
KEY ADVANTAGES
Value Proposition Comparison
Experro
KLEVU
Gen AI Optimization
Uses AI agents to continuously optimize search and merchandising by auto-generating synonyms, adjusting relevancy, and surfacing growth opportunities.
No AI-driven optimization. Users report* that teams must manually manage synonyms, boosting, and product rules.
Search Analytics & Insights
Experro captures granular first-party data with advanced dashboards that highlight trends, gaps, and optimizations in real time.
Dashboard is basic and analytics limited. Users report* missing recommendation reporting, misrepresented purchases, and report-sharing capped at 3 users.
NLP & Long-tail Queries
Understands long-tail and contextual queries (e.g., “jackets for office under $100”), ensuring relevant results without dead ends.
Users report* irrelevant or zero results for natural language or contextual queries (e.g., “formal outfit for office under 200”), showing weak semantic handling.
Tracking & Data Reliability
Built on robust first-party tracking — unaffected by browsers or ad-blockers, ensuring full performance visibility and behavioral depth.
Limited first-party tracking via JS/API. Captures basic clicks and purchases but misses behavioral signals (scroll depth, hovers, CTA engagement), leading to blind spots in optimization.
Personalization Methods
Gen AI-powered 1:1 personalization across search, browse, and recommendations with real-time behavioral signals.
Personalization is product-based, not user-level. Users report* capped rules and no adaptive 1:1 personalization, making experiences static.
B2B Compatibility
Supports advanced catalog handling, dimension normalization, tiered pricing, and SKU enrichment out of the box — making it enterprise-ready for both B2B and D2C.
Lacks key enterprise B2B features such as customer group-specific pricing or visibility controls, limiting flexibility for complex B2B deployments.
AI Bundling
Experro creates curated bundles and complete looks across industries, turning PDPs into shoppable experiences that lift upsell, cross-sell, and AOV.
Klevu does not offer bundling or outfitting, leaving brands without automated ways to inspire or maximize order value.
Customer Support
Provides proactive support that drive growth strategy, not just reactive troubleshooting, ensuring faster responses & measurable ROI.
Users report* weeks-long support delays and unhelpful account management, often leaving them without guidance on optimization or strategy.
Dashboard Experience
Modern, intuitive dashboard with merchandising automation, detailed analytics, and no-code customization.
Users report* UI feels clunky, with unintuitive navigation. Beginners still need developer help despite “no-code” claims.
Capabilities That Drive Growth
Feature Comparison
 |  | Scorecard | ||
|---|---|---|---|---|
NLP Query Processing | Limited | Experro | Klevu | |
Real-time Context and Intent Detection | Experro | Klevu | ||
Automatic Zero & Low Result Optimization | Limited | Experro | Klevu | |
Multimodal Search | Experro | Klevu | ||
AI Bundling | Experro | Klevu | ||
Visual Merchandising | Experro | Klevu | ||
Product Recommendations | Limited | Experro | Klevu | |
1-on-1 Personalization | Limited | Experro | Klevu | |
Al Opportunities | Experro | Klevu | ||
Automated Optimizations | Limited | Experro | Klevu | |
Success-as-a-Service | Experro | Klevu | ||
First-party Tracking | Limited | Experro | Klevu | |
In-depth Analytics | Limited | Experro | Klevu | |
Enterprise Suitability | Limited | Experro | Klevu | |
NOTE: Created based on publicly available information as of September 1, 2025.
Experro beats Klevu, hands down!
proven impact
Elevate every KPI with Experro’s Gen AI-driven eCommerce
+28%
average order value
+35%
click-through rate
+21%
conversion rate
*Benchmarked from measurable gains across multiple Experro deployments.
OUR Customers
What customers are achieving with our website builder
97%
increased site speed
Experro has been a game-changer for us at Cook & Boardman!
We were struggling with outdated CMS systems and fragmented third-party hosting across 17 websites. Experro helped us seamlessly centralize everything into one platform, streamlining content management. Now, our sites are blazing fast, visually stunning, and incredibly easy to manage — all from one powerful Headless CMS.
EXPERRO PROMISE
More than just a platform — A partnership committed to your success.
Dedicated Success Team Aligned to Your Goals
A cross-functional team of success managers, solution engineers, and AI specialists — aligned to your KPIs to drive faster results.
Hands-On, Outcome-Driven Onboarding
From content to commerce, we work with your team to launch fast, optimize early, and build a scalable foundation for long-term growth.
24/7 Platform Support, Globally Distributed
Whether you're mid-campaign or scaling across time zones, our expert support team is always available and deeply responsive.
Strategic Partnership Beyond Launch
We don’t stop at go-live. Through continuous optimization, roadmap alignment, and reviews, we help you stay ahead — always.
FAQs
Disclaimer - The information in this content piece is based on publicly available sources, user reviews, and our own research at the time of writing. It is intended for educational and informational purposes only. We encourage businesses to independently evaluate solutions to determine the best fit for their needs.